: 0; color: #FFF; text-align: center; font-size: 15px; margin-top: 5px; padding: 0 40px; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; line-height: 24px; height: 48px; } /*tab_buttons*/ .tab_buttons { margin-bottom: 10px; width: 100%; overflow: hidden; border-bottom: #e4e3e3 1px solid;/* position: relative; */ } .tab_buttons li { display: block; font-size: 16px; line-height: 40px; float: left; text-align: center;position: relative; cursor:pointer } .newsitem { display: none; } .newsitem:nth-child(1) { display: block; } /*tab_box*/ .whitebg { background: #fff; border-radius: 3px; padding: 20px; margin-bottom: 20px; overflow: hidden; } .tab_box { clear: both; position: relative; } .newslist { float: right; width: 66% } .newslist li { overflow: hidden; line-height: 32px; padding: 0 20px 10px 20px; } .newslist li a { height: 32px; } .newslist li img { width: 100% } .newslist li { height: 22px; } .newslist li:hover { height: 100%; background: #f7f7f7 } .newslist li:hover a { color: #000; font-weight: bold } .newslist li:hover i { background: #222; } .newslist li:nth-child(1) { height: 100%; background: #f7f7f7 } .newslist li:nth-child(1) a { color: #000; font-weight: bold } .newslist li:nth-child(1) i { background: #9a9a9a; } .newslist:hover li:nth-child(1) { height: 22px; background: none; } .newslist:hover li:nth-child(1) a { color: #333; font-weight: normal } .newslist:hover li:nth-child(1) i { background: #9a9a9a; } .newslist:hover li:nth-child(1):hover { height: 100%; background: #f7f7f7; } .newslist:hover li:nth-child(1):hover a { color: #000; font-weight: bold } .newslist:hover li:nth-child(1):hover i { background: #222; } .newslist p { line-height: 24px; font-size: 14px; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; height: 48px; } .newspic { float: left; width: 32%; height: 218px; overflow: hidden; position: relative; } .newspic ul { overflow: hidden; } .newspic li { height: 100px; position: relative; background: rgba(0,0,0,1); overflow: hidden; margin-bottom: 10px; border-radius: 3px } .newspic li a { display: block; overflow: hidden } .newspic img { height: 100%; width: 100%; opacity: .7; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; transition: all 0.5s; } .newspic span { bottom: 0; position: absolute; bottom: 30%; left: 0; right: 0; color: #FFF; text-align: center; font-size: 15px; padding: 0 40px; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; line-height: 22px; } .newspic li:hover img { opacity: .9; transform: scale(1.1); } .newsitem ul li i { display: block; width: 20px; height: 20px; background: #9a9a9a; float: left; margin-top: 6px; margin-right: 20px; position: relative; font-style: normal } .newsitem ul li i::before { position: absolute; left: 0; top: 0; font-size: 9px; color: #fff; line-height: 20px; width: 20px; text-align: center } .newsitem ul li:first-child i { background: #222; } .newsitem ul li:first-child i::before { content: "1"; } .newsitem ul li:nth-child(2) i::before { content: "2"; } .newsitem ul li:nth-child(3) i::before { content: "3"; } .newsitem ul li:nth-child(4) i::before { content: "4"; } .newsitem ul li:nth-child(5) i::before { content: "5"; } /*zhuanti*/ .zhuanti ul { overflow: hidden; padding: 10px 0 20px 10px; position: relative; } .zhuanti ul:before { content: ""; position: absolute; background: #fff; width: 1px; height: 100%; left: 10px } .zhuanti ul:after { content: ""; position: absolute; background: #fff; width: 100%; height: 1px; bottom: 20px; left: 0; } .zhuanti li { float: left; width: 27.6%; border-bottom: #eee 1px solid; border-left: #eee 1px solid; overflow: hidden; padding: 20px; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; transition: all .5s ease; } .ztpic { width: 100%; height: 100px; overflow: hidden; border-radius: 3px; background: #CCC; display: block } .ztpic img { display: inline-block; width: 100%; min-height: 100%; height: auto; vertical-align: middle; transition: all .5s ease-out .1s; } .zhuanti li b { display: block; width: 100%; overflow: hidden; height: 30px; line-height: 30px; margin: 10px 0; text-overflow: ellipsis; white-space: nowrap; overflow: hidden; } .zhuanti li span { color: #999; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 3; font-size: 14px; height: 62px; display: block;} .readmore { margin: 10px 0 0 0; color: #096; display: block; } .readmore:before { content: "+"; color: #063 } .zhuanti li:hover { background: #fff; box-shadow: #ccc 1px 1px 8px; } .zhuanti li:hover img { transform: scale(1.05) } /*bloglist*/ .bloglist ul { padding: 10px 0 0 } .bloglist li { overflow: hidden; margin-bottom: 20px; border-bottom: #eee 1px dashed; padding-bottom: 20px; position: relative; min-height: 120px; } .blogtitle { margin: 0 0 10px 0; font-size: 18px; overflow: hidden; } .bloglist li:hover .blogtitle a { color: #337ab7; } .blogtitle b { color: #F00 } a.viewmore { display: block; right: 10px; bottom: 20px; position: absolute; padding: 3px 10px; background: #12b7de; color: #fff; border-radius: 3px; } .blogpic { float: left; width: 23.2%; margin-right: 20px; display: block; overflow: hidden; border-radius: 3px; position: relative } .blogpic img{width:100%;} .blogpic i { display: block; position: absolute; top: 0; left: 0; z-index: 9; font-style: normal; padding: 3px 5px; background: rgba(18,182,221,.8); font-size: 14px; } .blogpic i a { color: #FFF } .bplist { display: block; overflow: hidden } .bplist a { display: block; float: left; width: 25%; overflow: hidden } .bplist a img { border-radius: 3px; width: 200px; height: 140px; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; transition: all 0.5s; } .bplist a img:hover { transform: scale(1.05) } .blogtext { font-size: 14px; color: #666; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 3; margin-top: 20px } .bloginfo { margin-top: 20px; overflow: hidden; color: #999; line-height: 34px; } .bloginfo span { margin: 0 5px } .bloginfo span a { color: #096 } .avatar { position: relative; float: left; width: 30px; height: 30px; border-radius: 100%; padding: 2px; display: block; background: -webkit-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: -o-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: linear-gradient(to top right, rgba(0,153,255,.9), rgba(42,228,197,.7)); } .avatar img { width: 100%; border-radius: 50%; } .avatar::after { content: ""; position: absolute; background: url(/skin/jxhx/images/v.png) no-repeat; background-size: 12px; width: 12px; height: 12px; right: 0; bottom: 0 } /*links*/ .sqlink { float: right; margin-right: 10px; font-size: 14px } .sqlink a { color: #666 } .sqlink a:hover { color: #000; text-decoration: underline } .links ul { overflow: hidden; margin-top: 20px } .links li { display: inline-block; width: 50%; float: left; line-height: 30px; text-align: center } .links li a { display: block; } .links li:hover { background: #f7f7f7 } /*rbox*/ .rbox { width: 23.5%; float: right; overflow: hidden; } .card { box-shadow: 0px 1px 0px rgba(255,255,255,.1), inset 0px 1px 1px rgba(0,0,0,.7); border-radius: 3px; background: url(/skin/jxhx/images/quote-bg.png) no-repeat top right rgba(42,42,42,1); height: 260px; overflow: hidden; margin-bottom: 20px } .card h2 { font-size: 22px; margin: 10px; color: #89919a; font-weight: normal; padding-bottom: 10px; } .card p { font-size: 12px; padding: 0 0 0 20px; line-height: 28px; text-shadow: 0px 1px 2px rgba(0,0,0,.5); color: #d0d2d4; -webkit-animation: animations2 5s ease-in-out 5s; -moz-animation: animations2 5s ease-in-out 5s; -o-animation: animations2 5s ease-in-out 5s; -ms-animation: animations2 5s ease-in-out 5s; animation: animations2 5s ease-in-out 5s; } .linkmore { margin: 15px } .linkmore a img{width: 60%; margin-top: 10px;} .linkmore li { width: 25%; float: left } .linkmore li a { height: 53px; display: block; overflow: hidden; box-shadow: 0px 1px 0px rgba(255,255,255,.1), inset 0px 1px 1px rgba(0,0,0,.7); border-radius: 50%; margin: 0 5px; } .linkmore li a:hover { opacity: 0.5; } .iconfont { font-family: "iconfont" !important; font-size: 30px; font-style: normal; -webkit-font-smoothing: antialiased; text-align: center; line-height: 53px; -moz-osx-font-smoothing: grayscale; } .icon-youxiang:before { content: "e640"; } .icon-weixin:before { content: "e501"; } .icon---:before { content: "e607"; } .icon-zhuye:before { content: "e64b"; } a.iconfont.icon-zhuye { color: #ef5509; font-size: 36px; } a.iconfont.icon-youxiang { color: #FF991A; font-size: 28px; } a.iconfont.icon--- { color: #1296DB; } a.iconfont.icon-weixin { color: #07AF12; } #weixin { position: relative } #weixin i { display: block; position: absolute; bottom: 55px; right: 0 } #weixin i img { height: 100px; display: none } #weixin:hover i img { display: block } /*htitle*/ .htitle { font-size: 16px; line-height: 40px; border-bottom: 1px solid #eee; color: #484848; font-weight: normal; position: relative; margin-bottom: 10px; } .htitle:after { content: ""; position: absolute; width: 60px; height: 2px; content: ""; background: #000; left: 0; bottom: 0; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; transition: all .5s ease; } .htitle:hover:after { width: 80px; } .hnav { float: right } .hnav a { display: block; margin-right: 10px; padding-right: 10px; float: left; position: relative } .hnav a:after { position: relative; content: "/"; right: -10px; bottom: 0; color: #ccc } .hnav a:last-child::after { content: "" } /*notice*/ .notice ul { padding-top: 18px } .notice li { font-size: 12px; line-height: 30px; margin-bottom: 12px; display: block; -moz-border-radius: 4px; border-radius: 4px; background: #f6f6f6; padding: 4px 12px 4px 30px; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; position: relative; -moz-transition: all .2s ease; -webkit-transition: all .2s ease; transition: all .2s ease; } .notice li:before { position: absolute; content: ""; width: 3px; height: 3px; background: #000; border-radius: 10px; left: 15px; top: 20px } .notice li:hover { background: #f2f2f2; box-shadow: 0 0 10px #ccc; -moz-transition: all .2s ease; -webkit-transition: all .2s ease; transition: all .2s ease; } /*topnews*/ .topnews { display: block; margin: 20px 0; background: #000; position: relative; overflow: hidden; border-radius: 3px; max-height: 110px; } .topnews img { opacity: .7; width: 100%; } .topnews span { bottom: 0; position: absolute; bottom: 30%; left: 0; right: 0; color: #FFF; text-align: center; font-size: 15px; padding: 0 40px; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; line-height: 22px; } .topnews:hover img { opacity: .9; transform: scale(1.1); } /*paihang*/ .paihang ul { overflow: hidden } .paihang ul li { height: 30px; line-height: 30px; margin-bottom: 10px; padding-left: 5px; text-overflow: ellipsis; white-space: nowrap; overflow: hidden; } .paihang ul li:nth-child(even) { background: #f6f6f6 } .paihang ul li i { display: block; width: 16px; height: 16px; background: #B1B1B1; float: left; margin-top: 8px; margin-right: 10px; position: relative; font-style: normal } .paihang ul li i::before { position: absolute; left: 0; top: 0; font-size: 9px; color: #fff; line-height: 16px; width: 16px; text-align: center } .paihang ul li:first-child i, .paihang ul li:nth-child(2) i, .paihang ul li:nth-child(3) i { background: #FF6600; } .paihang ul li:first-child i::before { content: "1"; } .paihang ul li:nth-child(2) i::before { content: "2"; } .paihang ul li:nth-child(3) i::before { content: "3"; } .paihang ul li:nth-child(4) i::before { content: "4"; } .paihang ul li:nth-child(5) i::before { content: "5"; } .paihang ul li:nth-child(6) i::before { content: "6"; } .paihang ul li:nth-child(7) i::before { content: "7"; } .paihang ul li:nth-child(8) i::before { content: "8"; } .paihang ul li:hover { -moz-transition: all .2s ease; -webkit-transition: all .2s ease; transition: all .2s ease; } /*tuijian*/ .tuijian ul { overflow: hidden; padding-top: 10px } .tuijian li { overflow: hidden; margin-bottom: 10px; height: 60px; } .tuijian li i { width: 70px; height: 70px; margin-right: 10px; overflow: hidden; display: block; float: left; } .tuijian li i img { height: 100%; width:100%; max-width: 100%; min-width: 100%; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; transition: all 0.5s; } .tuijian li p { margin-top: 10px; line-height: 20px; max-height: 40px; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; font-size: 14px; } .tuijian li:hover { background: #f6f6f6; } .tuijian li:hover img { transform: scale(1.1); } /*ad*/ .ad ul { overflow: hidden; border-radius: 3px; } /*wenzi*/ .wenzi li { line-height: 22px; margin-bottom: 10px; position: relative; padding-left: 15px } .wenzi li:before { position: absolute; content: ""; width: 3px; height: 3px; background: #000; border-radius: 10px; left: 0px; top: 10px; } /*tongji*/ .tongji li { margin-bottom: 8px } .tongji li a { color: #096 } .tongji li a:hover { text-decoration: underline; color: #000 } .tongji_gzh { width: 80%; margin: auto; overflow: hidden; } .tongji_gzh img { width: 100% } /*footer*/ footer { background: #373D41; width: 100%; border-top: #00C1DE 10px solid; padding: 30px 0; color: #73777a; font-size: 14px; } .wxbox { overflow: hidden; float: left; margin-right: 20px } .wxbox li { float: left; margin: 0 10px; text-align: center } .wxbox img { height: 100px } .endnav b { font-size: 16px; color: #00c1de; } .endnav p { margin-bottom: 5px } footer a { color: #73777a; } footer a:hover { color: #00C1DE } .top { width: 40px; height: 40px; display: block; background: url(/skin/jxhx/images/top.png) no-repeat center #000; right: 20px; bottom: 10%; position: fixed } /* list.html */ .lanmu img { height: 100px; float: left; margin-right: 20px } .lanmu h1 { font-size: 22px; margin-bottom: 15px } .lanmu p { color: #666 } /* list2.html */ .liucheng ul { overflow: hidden; margin-top: 20px } .liucheng li { width: 33.3%; float: left; padding-bottom: 20px } .liucheng li section { display: block; margin: 0 15px; box-shadow: #e9eaed 1px 1px 5px; } .liucheng li h2 { font-size: 16px; line-height: 36px; background: #1c2327; color: #FFF; font-weight: normal; text-align: center; margin-bottom: 15px; } .liucheng li p { padding: 0 10px; font-size: 14px; line-height: 30px } .liucheng li p:last-child { padding-bottom: 15px } .liucheng li a:hover { color: #30a6de } .red { color: #F00 } #lc_weixin { position: relative } #lc_weixin i { display: block; position: absolute; bottom: 40px; right: 0; box-shadow: #e9eaed 1px 1px 5px; } #lc_weixin i img { height: 100px; display: none } #lc_weixin:hover i img { display: block } /*pagelist*/ .pagelist { text-align: center; color: #666; width: 100%; clear: both; margin: 0 0 10px; } .pagelist a { color: #666; margin: 0 5px 10px; padding: 5px 10px; background: #F7F7F7; display: inline-block; } .pagelist a:hover, .pagelist > b { color: #3690cf; color: #FFF; background: #1C2327; } .pagelist > b { padding: 5px 10px; } a.curPage { color: #19585d; font-weight: bold; } /*cloud*/ .cloud ul a { line-height: 24px; height: 24px; display: block; background: #999; float: left; padding: 3px 10px; margin: 10px 5px 0 0; border-radius: 3px; -moz-transition: all 0.5s; -webkit-transition: all 0.5s; -o-transition: all 0.5s; transition: all 0.5s; color: #FFF } .cloud ul a:nth-child(8n-7) { background: #8A9B0F } .cloud ul a:nth-child(8n-6) { background: #EB6841 } .cloud ul a:nth-child(8n-5) { background: #3FB8AF } .cloud ul a:nth-child(8n-4) { background: #FE4365 } .cloud ul a:nth-child(8n-3) { background: #FC9D9A } .cloud ul a:nth-child(8n-2) { background: #EDC951 } .cloud ul a:nth-child(8n-1) { background: #C8C8A9 } .cloud ul a:nth-child(8n) { background: #83AF9B } .cloud ul a:first-child { background: #036564 } .cloud ul a:last-child { background: #3299BB } .cloud ul a:hover { border-radius: 0; text-shadow: #000 1px 1px 1px } /* daohang.html */ .site_tj { overflow: hidden; padding-top: 20px } .site_tj li { width: 16.6%; float: left; text-align: center; line-height: 30px; margin-bottom: 10px; } .site_tj li a { border-radius: 3px; display: block; border: 1px solid #EBEBEB; margin: 0 5px; text-overflow: ellipsis; white-space: nowrap; overflow: hidden; } .site_tj li:hover a { box-shadow: 0 4px 10px -4px rgba(48, 63, 107, 0.20); background: #222; color: #fff } .site_yx li:nth-child(30n) { margin-bottom: 60px } /* about */ .about { overflow: hidden; background: url(/skin/jxhx/images/abbg.png) no-repeat right top #fff; padding: 20px 40px } .ab_box { overflow: hidden; margin: 20px 0; } .ab_box h3 { margin: 10px 0 10px; font-size: 18px; } .ab_box p { color: #666; margin-bottom: 5px } .avatar_pic { position: relative; float: left; margin-right: 10px; background: -webkit-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: -o-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: linear-gradient(to top right, rgba(0,153,255,.9), rgba(42,228,197,.7)); display: block; padding: 2px; width: 100px; border-radius: 50%; } .avatar_pic img { width: 100%; border-radius: 50%; } .avatar_pic:before { position: absolute; content: ""; background: url(/skin/jxhx/images/v.png) no-repeat; bottom: 0px; right: 10px; height: 24px; width: 24px; background-size: 24px; } .ab_dubai { margin-bottom: 15px; display: inline-block; } .ly_button { float: right; width: 100px; background: #000; text-align: center; border-radius: 3px; line-height: 30px } .ly_button a { color: #FFF } .gd_title { margin: 20px 0; font-size: 18px; background: url(/skin/jxhx/images/hline.png) no-repeat bottom right; width: 120px; clear: both; background-size: 40px; border-bottom: #000 1px dashed; padding-left: 10px; padding-bottom: 5px; display: inline-block; } .xinlu li { width: 25%; float: left; overflow: hidden; margin-bottom: 20px } .xinlu li a { display: block; margin: 0 10px; background: #f3f3f3; padding: 20px; } .xinlu li i { display: block; overflow: hidden; height: 120px; margin-bottom: 10px } .xinlu li i img { width: 100%; min-height: 120px; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; transition: all 0.5s; } .xinlu li i:hover img { transform: scale(1.1); } .xinlu li p { font-weight: bold; margin-bottom: 10px; text-overflow: ellipsis; white-space: nowrap; overflow: hidden; } .xinlu li span { color: #666; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 3; font-size: 14px; height: 62px; } .myblog { overflow: hidden; clear: both } .myblog li { width: 20%; float: left; display: block; text-align: center; padding-bottom: 10px; position: relative; overflow: hidden } .myblog li:after { position: absolute; content: ""; right: 0; top: 0; background: #e9eaed; height: 100%; width: 1px; } .myblog li:last-child:after { content: none } .myblog li b { display: block; line-height: 30px; margin-bottom: 10px; } .buttons { display: block; margin: 10px auto; width: 130px; text-align: center; background: #00c1de; padding: 5px 0; border-radius: 3px; color: #fff; } .buttons:hover { color: #FFF } .myblog li:nth-child(even) .buttons { background: #F60 } .myblog p { margin-bottom: 10px } .qq_join li { float: left; width: 25%; } .qq_join li section { margin: 0 20px; box-shadow: #ccc 1px 1px 5px; padding: 10px; display: block; overflow: hidden } .qq_join li img { width: 90%; margin: auto; background: -webkit-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: -o-linear-gradient(bottom left, rgba(0,153,255,.9), rgba(42,228,197,.7)); background: linear-gradient(to top right, rgba(0,153,255,.9), rgba(42,228,197,.7)); display: block; padding: 5px; } .qq_join li p { margin: 10px; } .qq_join li b { color: #019881; margin: 0 5px; } /* info.html */ .con_tilte { font-size: 22px; margin-top: 20px } .con_nav { float: right; font-size: 14px; color: #666 } .con_nav a { color: #666 } .con_nav a:hover { color: #000 } .con_info { color: #888888; border: 1px solid #F3F3F3; padding: 10px; margin: 10px auto 0; line-height: 23px; background: none repeat 0 0 #F6F6F6; } .con_info b { margin-right: 10px; color: #000; } .con_text { line-height: 24px; margin-top: 20px; } .con_text a { color: #09C;word-break: break-all; } .con_text a:hover { text-decoration: underline } .con_text p { margin: 15px 0; } .con_text img { display: block; max-width: 100% !important; height:auto !important; margin: auto } .price_info ul { padding-top: 15px; position: relative; overflow: hidden } .price_info p { margin-bottom: 5px } .price_info img { position: absolute; right: 20px; top: 0; width: 120px } .share { padding: 10px 20px; background: #f7f7f7; border-left: 3px solid #000; } .diggit { display: block; width: 160px; margin: 20px auto; background: #E2523A; color: #fff; box-shadow: 1px 2px 6px 0px rgba(0,0,0,.2); border-radius: 3px; line-height: 40px; text-align: center; } .diggit a { color: #fff } .diggit a:hover { text-decoration: none } .otherlink { margin: 10px 0; overflow: hidden } .otherlink li { position: relative; line-height: 26px; height: 26px; display: block; width: 50%; float: left; overflow: hidden; } .otherlink li a { display: block; margin-right: 30px; padding-left: 10px; } .otherlink li a:hover { text-decoration: underline; color: #000 } .otherlink li:before { position: absolute; content: ""; width: 3px; height: 3px; background: #000; border-radius: 10px; left: 0px; top: 12px; } .nextinfo a { color: #000 } .ad img { width: 100% } .xiangsi { margin-top: 20px; overflow: hidden } .xiangsi li { width: 25%; float: left; overflow: hidden; margin-bottom: 20px; padding-bottom: 10px; } .xiangsi a { display: block; margin: 0 5px; padding-bottom: 10px; box-shadow: #ececec 0px 2px 5px; } .xiangsi li i { display: block; overflow: hidden; height: 120px; margin-bottom: 10px; } .xiangsi li i img { width: 100%; min-height: 120px; -moz-transition: all .5s ease; -webkit-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; transition: all 0.5s; } .xiangsi li i:hover img { transform: scale(1.1); } .xiangsi li p { font-weight: bold; margin-bottom: 10px; text-overflow: ellipsis; white-space: nowrap; overflow: hidden; padding: 0 8px } .xiangsi li span { color: #666; overflow: hidden; text-overflow: ellipsis; -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 3; font-size: 14px; height: 62px; padding: 0 8px } /*timebox*/ .timebox { background: url(/skin/jxhx/images/abbg.png) no-repeat right top #fff; ; padding: 30px } .timebox ul { overflow: hidden; } .timebox span { position: relative; line-height: 32px; padding-right: 40px; color: #999 } .timebox span:after { position: absolute; content: ""; width: 2px; height: 40px; background: #e0dfdf; right: 18px } .timebox li { text-overflow: ellipsis; white-space: nowrap; overflow: hidden; } .timebox li i { position: relative; font-style: normal } .timebox li i:before { content: " "; height: 10px; width: 10px; border: 2px solid #cccaca; background: #fff; position: absolute; top: 4px; left: -26px; border-radius: 50%; -webkit-transition: all .5s ease; -moz-transition: all .5s ease; -ms-transition: all .5s ease; -o-transition: all .5s ease; transition: all .5s ease; } .timebox li:hover i:before { background: #080808 } .pagelist.mt20 { margin-top: 20px; } .saying { line-height: 30px; color: #a9a6a6; } .saying span { float: right } .saying span a { color: #de1513; } img#plKeyImg { display: inline-block; } .yname { margin: 10px 10px 10px 0 ; padding: 3px;} .yname span, .yzm span { padding-right: 10px; } .yzm { margin: 0 10px 10px 0 } .gbox input[type="submit"] { display: block; background: #303030; color: #fff; border: 0; line-height: 30px; padding: 0 20px; border-radius: 5px; float: right; } #plpost textarea#saytext { width: 100%; } #plpost input[type="submit"] { display: block; background: #040404; color: #fff; border: 0; line-height: 30px; padding: 0 20px; border-radius: 5px; float: right; } .gbox { padding: 0; overflow: hidden; } .gbox p { margin-bottom: 10px; overflow: hidden; } p.fbtime { color: #000; } .fbtime span { float: right; color: #999; font-size: 12px; overflow: hidden; white-space: nowrap; } p.fbinfo { margin: 10px 0; } .fb ul { margin: 10px 0; padding: 20px 10px; border-bottom: #ececec 1px solid; } span.tximg { display: block; float: left; margin-right: 10px; } .gbox i { display: block; float: left; margin-right: 10px; } .gbox i input { margin: 10px auto; display: block; } .hf ul { padding: 10px 10px; background: #f9f9f9; } .hf { padding-bottom: 20px; border-bottom: #dedddd 1px dashed; } textarea#lytext { width: 99%; } .gbox input[type="submit"] { display: block; background: #040404; color: #fff; border: 0; line-height: 30px; padding: 0 20px; border-radius: 5px; float: right; } .ecomment { border: #dedcdc 1px solid; padding: 10px; margin-bottom: 10px; } span.ecommentauthor { color: #b5b5b5; font-size: 14px; margin-bottom: 5px; display: block; } .gbook .fb ul { margin: 10px 10px; padding: 10px 10px 10px 10px; border-bottom: #ececec 1px solid; } .gbook .fb:nth-child(8n-7) ul { background: url(/skin/jxhx/images/tx10.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-6) ul { background: url(/skin/jxhx/images/tx9.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-5) ul { background: url(/skin/jxhx/images/tx8.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-4) ul { background: url(/skin/jxhx/images/tx7.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-3) ul { background: url(/skin/jxhx/images/tx6.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-2) ul { background: url(/skin/jxhx/images/tx5.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n-1) ul { background: url(/skin/jxhx/images/tx4.jpg) no-repeat top 20px left 10px; } .gbook .fb:nth-child(8n) ul { background: url(../e/tool/images/tx3.jpg) no-repeat top 20px left 10px; } .gbook .fb:first-child ul { background: url(/skin/jxhx/images/tx2.jpg) no-repeat top 20px left 10px; } .gbook .fb:last-child ul { background: url(/skin/jxhx/images/tx1.jpg) no-repeat top 20px left 10px; } mip-vd-tabs .mip-vd-tabs-nav .mip-vd-tabs-nav-selected{ border-bottom: 2px solid #000; color:#000;} mip-vd-tabs .mip-vd-tabs-nav{ padding:inherit;} @charset "utf-8"; @media screen and (min-width: 1024px) and (max-width: 1199px) { .navbox { width: 96% } #starlist li a { padding: 0 10px; } #starlist li.menu:before { right: 0 } .zhuanti li { width: 27% } .searchbox { width: 96% } .box, article { width: 96% } .fader .slide img { height: 320px } .links li { width: 100%; text-align: left } .jianzhan li section { margin: 0 5px; } .jianzhan li:nth-child(1) { width: 30% } .jianzhan li:nth-child(3) { width: 36.3% } } @media screen and (max-width: 1023px) { mip-showmore{ background-color: #000;} nav2 {display:none; } /*header*/ header { z-index: 999 } nav {z-index: 999; } .searchico { position: absolute; top: 6px; right: 10px; } .search { width: 80% } .navbox { width: 100% } .searchbox { width: 100%; top: 0px; z-index: 99; background: rgba(0,0,0,.8); } .logo { margin-left: 0; line-height: 56px; float: none; text-align: center; margin-right: 0px; } #mnavh { overflow: hidden; position: absolute; } #mnavh { display: block; } #starlist li { width: 100%; text-align: center; background: #12b7de; display: block; font-weight: bold; } #starlist li:last-child { padding-bottom: 100% } #starlist li a { color: #fff; display: block; width: 100%; text-align: center; float: none; padding: 0; background: #12b7de; border-bottom: #49ccea 1px solid; } .mip-showmore-btn{padding:0; border:none;} .mip-showmore-btn:hover, .mip-showmore-btn:active{background:none;} #starlist ul.sub { position: inherit; left: inherit; top: inherit; } #starlist ul.sub li { width: 100% } #starlist ul.sub li:last-child { padding-bottom: 0; border-bottom: #49ccea 1px solid; } #starlist ul.sub li a { color: #fff; font-weight: normal; border-bottom: none; } #starlist ul.sub li a:hover, #starlist li:hover a, #starlist #selected { color: #fff; } .menu span { display: block; width: 50px; height: 50px; background: #12b7de; opacity: 0.5; position: absolute; top: 0; right: 0; border-left: #49ccea 1px solid; } .menu:before { right: 20px; } /**/ .box, article { width: 96% } article { padding-top: 10px; } .lbox { width: 100% } .rbox { display: none } .qq_join li section { margin: 0 10px } .jianzhan li section { margin: 0 5px; } .jianzhan li:nth-child(1) { width: 30% } .jianzhan li:nth-child(3) { width: 36.3% } .zhuanti li { width: 27%; } } @media only screen and (max-width: 768px) { mip-vd-tabs .mip-vd-tabs-nav{ padding:inherit;} mip-vd-tabs .mip-vd-tabs-nav-li { padding: 0 14px 0 3px; overflow: visible; } mip-sidebar{margin-top: 60px; background-color: none; max-width: 60% !important;} .hnav{ display:none;} .whitebg{ padding: 4px;} .tab_buttons li{ font-size:14px;} .zhuanti li { padding: 15px; } .bplist a img { width: 96% } .xinlu li a { padding: 5px; margin: 0 5px; } .myblog li { width: 33.3%; } .qq_join li section { margin: 0 5px; padding: 5px; } .qq_join li p { margin: 10px 0; font-size: 12px } .endnav p:last-child { text-align: center; margin-top: 20px; } .site_tj li { width: 20% } .hnav a { font-size: 12px } .muban li section { margin: 0 5px; height: 260px; overflow: hidden } .zhuanti li { width: 27.6%; padding: 8px } mip-img{height: 100%;} } @media only screen and (max-width: 480px) { .headline { width: 100% } .headline ul { height: auto; padding-bottom: 10px; overflow: hidden } .headline ul li { width: 49%; float: left; } .headline ul li:last-child { float: right } .headline ul li span { padding: 0 20px } .banbox { width: 100% } .fader { height: 145px; } .newspic { width: 100%; height: auto } .newspic li { width: 49%; float: left } .newspic li:last-child { float: right } .newspic li a { height: 100% } .newslist { float: none; width: 100% } .zhuanti ul { padding: 0 } .zhuanti li { width: 44%; padding: 8px; } .zhuanti ul:before { left: 0; } .zhuanti ul:after { bottom: 0 } .ad { padding: 5px } .blogtitle { font-size: 16px } .bplist { height: 60px } .bplist a img { height: 100% } a.viewmore { position: static; margin-top: 20px; text-align: center } .blogpic { width: 100px; margin-right: 10px; height: 76px; } .blogtext { margin-top: 15px } .lanmu h1 { font-size: 18px; } .top_pic { width: 100%; float: none; margin-bottom: 10px } .top_box { float: none; width: 100%; } .liucheng li, .jianzhan li:nth-child(1), .jianzhan li:nth-child(3) { width: 100%; } .muban li section { height: auto } .site_tj li { width: 50% } .about { padding: 20px } .ab_box p:last-child { width: 100%; clear: both; padding-top: 10px } .ly_button { float: none; display: block; } .xinlu li { width: 50% } .myblog li, .xiangsi li { width: 50% } .qq_join li { width: 50%; margin-bottom: 20px } .wxbox ul { overflow: hidden; text-align: center } .wxbox li { float: none; display: inline-block } .wxbox { float: none } .endnav { width: 100%; overflow: hidden; margin-top: 20px } .endnav p { margin: 0 10px } .price_info img { position: static } .free li { width: 100%; margin-bottom: 10px } .newslist li {padding: 0 10px 10px 10px;} .newspic span { padding: 0 8px; } .ztpic { height: 60px; } .zhuanti li b { -webkit-box-orient: vertical; display: -webkit-box; -webkit-line-clamp: 2; font-size: 14px; height: 42px; line-height: 24px; white-space: inherit; } .bloginfo { width: 100% } .imgscale img { height: 100%; max-width: 100%; } .blogpic i { display: none } .fader .slide img { height: 200px; } .otherlink li{width:100%} .tab_buttons { overflow-x: auto;} .tab_buttons ul { width: 600px;overflow-x: scroll;} .newscurrent:after{width:100%} }

您现在的位置是:首页 > 营销策划活动推广方案营销策划活动推广方案

点子王王启宾:女装新店开业活动方案女装店开业发朋友圈范文服装店开业视频

王启宾2019-11-30【营销策划活动推广方案】

简介打折活动怎么写吸引人服装店引流的30种方法服装店开业优惠活动方案服装甩货的促销方案服装店搞什么活动吸引人服装店买二送一的方案女装店充值活动内容六种会员卡充值方案服装店优惠活动方案商场如战场,知己知彼,才能百战不殆!下面这个是我刚刚策划的,服装店冲5千返1万,成功收款100万的超级落地方案。

打折活动怎么写吸引人 服装店引流的30种方法 服装店开业优惠活动方案

服装甩货的促销方案 服装店搞什么活动吸引人 服装店买二送一的方案

女装店充值活动内容 六种会员卡充值方案 服装店优惠活动方案

商场如战场,知己知彼,才能百战不殆!下面这个是我刚刚策划的,服装店冲5千返1万,成功收款100万的超级落地方案。



大家好, 我是王启宾,很多客户和行业朋友都称呼我点子王。今天给大家分享的这个方案,对于从事这个行业的朋友来说,如果你们用心看,仔细阅读,相信一定有非常大的帮助,对于你现在经营过程中遇到的类似问题也会有不同的认识和启发。下面是方案的全部内容,马上分享给大家。如果大家有不明白的地方,也可以咨询我,在我时间方便的时候也将耐心的给大家解答。


说到这里,我想告诉大家,这些都是客观原因,主观原因就是你没有转变自己的思维,其实实体店和电商,各有优势,只是你没有把自己的优势发挥出来而已。

20年前做生意,我们成为“坐商”,你只需要守在店里面,顾客就会找上门,找一个位置好点的门面,生意就会火爆,很容易赚到钱,现在“坐商”还行吗?

时代在变,当然我们的思维也要发生改变,今天给大家分享这个案例,曾月然在湖南长沙湖南长沙做女装生意,做了有10多年了,从刚开始的1家门店到现在的6家门店,生意越做越大,钱却越赚越小,我问曾月然,现在服装生意有这么难做吗?

曾月然跟我说:“王老师,你不知道,现在电商太“猖獗”了,把我生意都抢走了!”

其实实体店生意不好,电商是其中的影响因素,但真的有这么大吗?

于是我回答曾月然:“要是我让你6家服装店,天天生意火爆,3天时间会员充值金额超过100万,你信不信?”

曾月然说:“绝对不可能?”

我说:“要是我做到了怎么办?”

曾月然说:“那我把赚到的钱,60%都送给你。”

我说:“行有行规,我告诉他:我策划的每一个策划方案都是按照实际效果收费的,即:前期策划服务费+按照方案活动营业额10%收取服务费用。同时结合实际情况,还可能会派驻专家老师到他店里帮助他落地,他对这种保姆式的合作方式非常满意。,于是开始前期的市场调研,根据调研报告,我设计了下面的一套快速赚钱方案。

我的这个方案采取了:免费引流+资源整合+连环返利+精准定位+社交裂变

下面,我就把这个方案分享给大家。

1.精准定位+免费引流:

这个方案的成败的成败,最关键就在于精准定位和免费引流,因为曾月然开的是高档女装店,店里面的服装价格都是在1000元以上,有的甚至高达上万元,所以我们的定位一定要精准,绝对不是普通年轻白领女性,而是定位在30岁-55岁的,具有消费能力的女性群体。

多年来,我服务过无数商家,之所以很多商家生意做不好,有60%的原因都是不知道什么叫定位。根本找不到自己的目标消费群体,请问你生意怎么可能做好?

所以,为了这个方案能够顺利进行,我们把免费引流的场所选择在了大学、医院、以及企业商会、美容院等场所,线上渠道锁定在长沙高端小区的业主群进行推广。

正好那个时期,国外一个知名品牌的香水在做推广,于是我把这个资源对接给了曾月然,让曾月然去定制5000张邀请卡片,制作非常高端,上面宣传语就是某某品牌香水,价值1999元,现在免费送,到曾月然的女装店就可以免费领取。

我们的邀请卡,只在湖南大学、中南大学、以及湖南师范大学,还有几个大型的医院,还有一些银行、证券、商会,找到这些机构的负责人,说明我们的来意,现在是某某香水与曾月然女装店做活动,价值1999元的香水免费送,名额有限,首先考虑到贵单位,所以就送过来了。

大家想一下,这些机构的领导肯定很高兴,免费送1999元的香水,他们肯定会把邀请卡发到下属手中。

同时,我们线上也做了大量的推广,在长沙高端小区的业主群进行发布公告。

就这样,5000张邀请卡,以及高端社群的电子邀请卡都发出去了,最后成功吸引了1000多人来店领香水。领香水的过程很简单,用户只需要在这个品牌的手机官网上输入一些个人信息,然后填写曾月然的邀请码,这样现场就可以把香水领走了。

说到这里很多人会有两个问题:第一,难道香水不要成本吗?第二,顾客拿完香水走了,你不是亏大了?下面带着这两个问题,告诉大家这个方案的设计巧妙之处:(以下全是干货,学到就是赚到)

首先,我们的这个香水,不但不要钱,商家还要给我们50元一个人的推广费,因为这款国外品牌的香水,为了打开中国市场,现在是推广期,通过王老师的资源,曾月然的服装店与这款香水的消费人群是吻合的,所以品牌商不仅委托我们给他们推广品牌,每来店消费一个顾客,领取了香水,填写了个人信息,我们还有50元一个人的推广奖金,这其实和办信用卡的佣金模式是一模一样的。

所以,这1000人领取了香水,曾月然不但不需要成本,还倒赚了5万元,很不可思议吧!

下面的问题是,如何留住顾客,持续来曾月然的高档服装店消费,因为这些人都是精准顾客。

普通商家的做法一定是,派导购员给顾客介绍店里面的服装,其实打错特错,因为顾客是来领香水的,你却在“套路”顾客,这可不是个诚信商家,如果这样做,肯定会减分。

我们怎么做呢?

2.资源整合+连环返利

为了留住顾客,我们推出了一个活动,您只需要在我们店充值5000元,我们返10000元,让然这10000元是包含了一些商品:

价值2000元的高档东北大米

价值2000元的高端食用油

价值2000元的美容美发消费券

价值2000元的SPA体验券

价值1000元的电影卡

价值1000元的KTV消费券

同时,您充值的5000元还可以在我们店购买衣服。

然后我们还有返利模式,每个月返您300元现金,前提条件是您每个月要本人亲自来领取。分16个月全部返还。

最后,1000名领取了香水的顾客,有200多人当场充值了5000元,所以,三天时间回款超过100万。

说到这里,其实要提醒大家的是,两个事情,第一,我们在设计充值活动的时候,商家自己一定要有利润空间,第二,要让顾客感觉超值,这样大家才会愿意,我们这个充值方案,商家肯定是有利润空间的,因为10000元的礼品和消费券,总成本就是2000元,而5000元除去2000元,剩余的3000元在曾小姐店里面消费,相当于打了6折。最后,我们每个月返300元,其实也不吃亏,因为顾客每个月都要来你的店领取高档大米、食用油、以及消费券,再加上300元的现金红包,她难道不在你店里消费一下?

女性天生就爱美,衣柜里永远都缺一件衣服,更可况充值了5000元,还不可劲的花。

最后,我们还设计了一个裂变模式,只要老顾客带新朋友来我们店消费,那么老顾客可以多领取一个月的现金300元,每成功带一个朋友来店消费,可以多领取一个月的300元现金。

看完这个方案,你还认为传统的生意难做吗?外部的商业环境和竞争是越来越大了,但其实生意不好,最主要还是我们没有好的引流方案,以及可持续的商业模式。

请记住一句话:成功的人永远在找方法,失败的人总是在找各种借口!

如果你想成功,想知道更多的成功方法。



Tags:打折活动怎么写吸引人   服装店引流的30种方法   服装店开业优惠活动方案   服装甩货的促销方案   服装店搞什么活动吸引人   服装店买二送一的方案   女装店充值活动内容   六种会员卡充值方案   服装店优惠活动方案   商场如战场   知己知彼   才能百战不殆!下面这个是我刚刚策划的   服装店冲5千返1万   成功收款100万的超级落地方案。  

随机图文

文章评论

    共有条评论来说两句吧...

    用户名:

    验证码:

点击排行

本站推荐

站点信息